Blog

Uncategorized

What is a Buyer Persona?

So you’re interested in elevating your content marketing strategy and have maybe heard a thing or two about buyer personas....
Read More
Uncategorized

What is Call to Action?

It’s unlikely that by now you haven’t heard of calls to action, it’s a term that gets thrown around quite...
Read More
Uncategorized

What is a pixel?

Pixel, a unit of digital image length, is a minute area of illumination on a display screen, one of many...
Read More
Uncategorized

Why Digital Account Managers are critical to a Digital Marketing Company?

Not a lot is said or heard about this very important position of Digital Account Manager at Digital Marketing Agencies.I’ve...
Read More
Uncategorized

What is Open Rate?

There are tons of email marketing metrics being used nowadays. Two of them are open rate and total open. As...
Read More
Uncategorized

What is Soft Bounce?

A soft bounce is a frequently used term in email marketing. It means that the emails that are not delivered...
Read More
Uncategorized

What is Hard Bounce?

Isn’t it annoying when your email gets bounced? When sending a large number of emails, bouncing is unavoidable. It could...
Read More
Uncategorized

What is Click Through Rate?

Anyone who has dived in the ocean of marketing must have heard about the term Click-Through Rate. The term is...
Read More
Uncategorized

Bounce Rate

What is Bounce Rate (email) ? Email Bounce Rate refers to the percentage of email addresses in your subscriber list...
Read More
Uncategorized

How to avoid bad SEO companies in Australia?

9 ways to avoid dodgy SEO companies: Swim Between The (Red) Flags  Tired of changing your SEO almost every year?...
Read More
1 2